Platinum’s rare nature gives it additional value and appeal

Huw Daniel is the CEO of Platinum Guild International, overseeing market development activities in China, Japan, India and the USA, on behalf of the platinum producers of South Africa. Before taking up this role in 2015, Huw ran PGI USA for 12 years...

13 september 2021

Marco Carniello: We want to continue to be the engine boosting the jewellery industry

Italian Exhibition Group (IEG) is a leader in Italy in the organisation of trade fairs and one of the main operators in the trade fair and conference sector at European level, with structures in Rimini and Vicenza, as well as further sites in...

06 september 2021

There is a significant need for smart and technological financial solutions in the diamond industry

MDPS, the Israeli start-up Fintech company from the Mazalit Group is gearing up to enter the diamond industry soon. Zeev Maimon, the CEO of MDPS is also the Founder / CEO of MAZALIT, a B2B payment platform designed and dedicated to the global diamond...

30 august 2021

The future for synthetics lies in that it has become possible to grow a stone you want and make what you want out of it

Alex Popov, President of the Moscow Diamond Exchange and head of the Âme jewelry brand, which uses lab-grown diamonds to produce jewelry, sat for an interview with Rough&Polished sharing his views on the coexistence of natural and man-made diamonds in...

23 august 2021

De Beers’ GemFair ropes in more than 160 Sierra Leone artisanal miners

De Beers inaugurated its GemFair pilot programme in Sierra Leone’s Kono District with 14-member mine sites in 2018 to create a secure route to market for ethically sourced artisanal and small-scale diamonds. GemFair programme manager Ruby Stocklin-Weinberg...

16 august 2021

De Beers Branded Diamonds Sell Swiftly in South Africa

17 april 2012

A new line of De Beers diamonds which carry a microscopic inscription bearing witness to their authenticity is reaping high sales figures in South Africa, according to reports from local diamond retailers, Israelidiamond.co.il stated.
Jewel Africa stores in South Africa, licensed to carry the Forevermark line of diamond jewelry, report that sales of the diamonds during the first three months of 2012 exceeded expectations by 200%, bizcommunity.com reported.
Forevermark status is only possible for a fraction of the world's diamonds, less than 1%. The inscription can only be made visible with a special device available at participating diamond jewelry stores. Forevermark was introduced to the diamond industry in 2008 and has sold well since its launch. The brand signifies that the diamond is both ultra-rare, and has been mined ethically.
The Jewel Africa stores that reported excellent sales of the branded diamonds say that most of their customers are foreigners, many of them from Hong Kong and China.