“We are building a new state-of-the-art tender facility,” says Ahmed Bin Sulayem, Executive Chairman, DMCC

Ahmed Bin Sulayem certainly needs no introduction being widely popular globally as one of the leaders of modern Dubai. As the Executive Chairman of DMCC, Ahmed Bin Sulayem has played and continues to play a key role in establishing and positioning DMCC...

20 may 2019

De Beers scaling up Tracr ahead of formal launch

De Beers tracked 100 high-value diamonds along the value chain during the pilot of Tracr™, its industry blockchain platform, for the first time in May last year. A De Beers spokesperson Bianca Ruakere told Rough & Polished in an exclusive interview that...

13 may 2019

The perfect couple - platinum and diamonds

The Jewelry House of Leon Megé located in New York has long been firmly established in the jewelry market as a source of magnificent jewelry, in which platinum and diamonds often sparkle being married together and attracting everyone’s eyes, but are...

06 may 2019

The technology of growing single-crystal diamonds has now become industrial in nature

It is believed that the reserves of natural diamonds will be exhausted by the middle of the century, and therefore production of synthetic diamonds is rapidly gaining relevance. According to Business Insider India’s estimates, the global synthetic diamond...

29 april 2019

De Beers only selling Elizabeth Bay Mine in Namibia, move to sustain operations beyond 2019

Namdeb Holdings, a 50/50 joint venture between the Namibian government and De Beers is not selling Daberas, Sendelingsdrift and Southern Coastal mines in the southern African country. It had been alleged that Namdeb was planning to close and offload...

22 april 2019

8th Antwerp Diamond Trade Fair launched

30 january 2017

Following tradition, during the last three days of January, Antwerp's diamond quarter became an international exhibition venue that hosts the annual BrilliAnt - the Antwerp Diamond Trade Fair.
By noon time of Sunday, January 29th, hundreds of retail jewelers, jewellery manufacturers, and other diamond buying visitors were making their way into the halls of the Antwerp Diamond Bourse and Diamond Club of Antwerp to participate in the eighth edition of the fair.
Among the buyers attending the fair are delegations from Japan, China, and the Middle East. No less than 95 exhibitors offer diamonds in all possible sizes, qualities and shapes, as well as coloured gemstones and a wide array of industry services.
One of the highlights of the fair's special exhibits is the “Eden of Coronet” guitar. Its design was inspired by nature and was created with the efforts of a partnership between Aaron Shum, Coronet, Chow Fai Took, Gibson Guitar as well as songwriter and designer Mark Lui. The masterpiece adorned with over 400 carats of Coronet® diamonds, set in approximately 1.6 kg of 18K white gold, was awarded a Guinness World Records™ title for the Most Valuable Guitar in 2015 and has been valued at US$2 million.


The BrilliAnt seminar programme began with a well-attended presentation by the World Diamond Mark entitled 'Driving traffic to retailers - the World Diamond Mark® Model.' The WDM offered a preview of the WDM's new consumer oriented website and programmes and demonstrated how it uses digital marketing channels as the most effective and affordable marketing tools to reach consumers and drive traffic to retail jewellers.
BrilliAnt - the Antwerp Diamond Trade Fair is a joint initiative of the Bourse, Club and the Antwerp Diamond Kring, and is powered by the Antwerp World Diamond Centre (AWDC).

Alex Shishlo, Editor of the Rough&Polished European Bureau in Brussels