Gemfair signs MOU to advance ASM standards in West Africa

De Beers’ GemFair has signed a Memorandum of Understanding with the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH and the Mano River Union (MRU) to enhance practices the artisanal and small-scale diamond mining (ASM)...


Fura concludes ruby transaction in Mozambique

Fura Gems has completed the acquisition of interests in two ruby licences/concessions in Mozambique securing a 70% interest in one mining licence and 80% in the other by way of buying shares.


Angola seizes 462 diamonds in Lunda-Norte under ‘Operation Transparency’

Angola seized 462 diamonds under ‘Operation Transparency’ in the last two months, in Lunda-Norte Province, according to the state media.


Jewellery & Gem WORLD Hong Kong 2020 moved to November 9-13

Jewellery & Gem WORLD Hong Kong (JGW), organised by Informa Markets – Jewellery, has been rescheduled for November 9 to 13, 2020 at the AsiaWorld-Expo (AWE).


Namibian police nab three men with six rough diamonds

Three men were last week arrested by the Namibian police after they were allegedly found in possession of six rough diamonds in Windhoek, according to the local media.


Reimagining Marketing in the Diamond Industry

01 november 2019

( - It is no secret that since De Beers stopped shouldering the promotional burden for the diamond industry more than a decade ago, investment in category marketing has steadily declined. The Diamond Producers Association (DPA) was created a couple of years ago, but by their own admission their efforts alone are not enough, and more funds are needed. Two weeks ago, Shashin Choksi, a second-generation diamond trader from Antwerp and director of Swati Gems, together with his son Siddharth Choksi, who has held a number of internships in the diamond and jewelry industry, penned an opinion piece published by Rapaport to address this very issue. Entitled "An Urgent Call to Invest in Marketing", the father-son duo laid out an ambitious strategy to inject the diamond industry with significantly more marketing funds to be used to the benefit of all in the diamond trade; namely, by imposing a small fee on all diamond exports. "We must collectively work to restore the appeal of our product among consumers," they write. "We must reinvent the way the industry tackles marketing, and to do that we need to increase our budget radically." Their missive sparked considerable discussion and left some questions unanswered. The Diamond Loupe had the good fortune to catch up with them in Antwerp.