Login

Rio Tinto ups diamond production in Q3

Rio Tinto Group has announced that its diamond production for the third quarter of 2017 was higher than the third quarter of 2016.

Yesterday

Rough patch for De Beers as eighth sales cycle dips to $370m

De Beers said its eighth sales cycle eased to $370 million from the previous cycle’s $507 million or $494 million, a year earlier.

Yesterday

RJC and DMCC to collaborate on CSR and sustainability in jewellery segment

The Responsible Jewellery Council (RJC) and the Dubai Multi Commodities Centre (DMCC) signed a Memorandum of Understanding to work cooperatively on advancing their shared objectives of improving corporate social responsibility and responsible...

Yesterday

Stellar disposes Guinea assets for $1,25mln

Stellar Diamonds said it has finally sold its Guinea assets for $1,25 million following an evaluation by the buyer, BDG Capital.

Yesterday

Court thwarts Israeli diamond firm from exiting Zim before settling debts

Zimbabwe’s High Court has thwarted an attempt by Fuss Diamond, an Israeli firm to close its operations in the southern African country without settling its debts.

Yesterday

Marketing, Sure – But of What Kind?

12 october 2017

(edahngolan.com) - If there is anything that the diamond industry is famous for, it is its marketing. Turning a rare and out-of-reach product into an attainable household desire was a brilliant success, and the marketing slogan “A diamond is forever” is one of the best ever penned. Yet today, the diamond industry is suffering from dismal marketing that has toppled all the way downhill. What kind of marketing are we missing?

Comments

Only registered users can add comments (Register, Login)